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Vogue (British magazine)
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The British edition of Vogue is a fashion magazine that has been published since 1916.
When British Vogue was launched, it was the first overseas edition of an existing magazine.[ Under the magazine's first editor, Elspeth Champcommunal, the magazine was essentially the same as the American edition, but for its anglicised spellings.][ Under its second editor, Dorothy Todd, the magazine shifted its focus from fashion to literature and lost much of its audience.][ It was under Alison Settle, the magazine's third editor, that the magazine took off.][ British Vogue's current editor-in-chief is Alexandra Shulman.][ British Vogue is more commercial in approach than other editions of Vogue.]
British Vogue is the most profitable British magazine[ as well as the most profitable ]Vogue'' besides the US edition. [ In 2007, it ran 2,020 pages of advertising at an average of £16,000 a page.]Editors-in-ChiefSee also
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